Privacy & Cookie Policy
Sales Velocity Group Ltd (“we”, “us”, “our”) respects your privacy and is committed to protecting your personal data.
This Privacy & Cookie Policy explains how we collect, use, disclose, and protect your information when you visit our website (https://salesvelocity.co.uk) or engage with our services.
1. Who We Are
- Legal entity: Sales Velocity Group Ltd
- Registered office: North Lodge, Chiswick House, Burlington Lane, Chiswick, London, England, W4 2RP
- Company number: 16307528
- Contact email: oliver@salesvelocity.co.uk
- We are the data controller of your personal data under applicable data protection laws.
2. What Data We Collect
We may collect and process the following categories of personal data:
- Identity Data: Name, job title, company name.
- Contact Data: Email address, phone number, postal address.
- Business Data: Information about your company, role, and sales processes.
- Technical Data: IP address, browser type, operating system, cookies, and analytics data.
- Usage Data: How you use our website, forms submitted, pages viewed.
- Marketing & Communications Data: Your preferences in receiving marketing and updates from us.
- We do not collect special category data (e.g. health, political views) unless you explicitly provide it.
3. How We Use Your Data
We may collect and process the following categories of personal data:
- To provide and improve our services.
- To respond to enquiries and requests.
- To manage bookings, calls, and service delivery.
- To personalise your website experience.
- To send you updates, insights, and marketing (only if you’ve consented or where legally permitted).
- To maintain security and prevent fraud.
- To comply with legal or regulatory obligations.
4. Legal Bases for Processing
We process your personal data under the following lawful bases (as per GDPR/UK GDPR):
- Consent: When you opt in to receive marketing communications.
- Contract: To deliver services you have requested or booked.
- Legitimate Interests: To improve our website, monitor usage, and grow our business (balanced against your rights).
- Legal Obligation: To comply with applicable laws and regulations.
5. Data Sharing
We may share your data with:
- Service providers (e.g. hosting, CRM, analytics, email platforms).
- Professional advisers (e.g. accountants, legal advisers).
- Regulators or authorities where required by law.
- We do not sell your personal data to third parties.
6. International Transfers
Where service providers are based outside the UK/EEA, we ensure your data is protected by:
- Using adequacy regulations (e.g. transfers to countries approved by the UK/EU).
- Standard Contractual Clauses (SCCs) approved by the ICO/EU Commission.
- Additional technical and organisational safeguards.
7. Data Retention
We only keep your data for as long as necessary:
- Enquiries: Up to 12 months.
- Clients: For the duration of the contract plus 7 years (for legal/accounting obligations).
- Marketing contacts: Until you withdraw consent or unsubscribe.
- Cookies/analytics: As per cookie table below.
- When data is no longer needed, it will be securely deleted.
8. Your Rights
Under data protection law, you have the right to:
- Access a copy of your data.
- Correct inaccurate or incomplete data.
- Request deletion (“right to be forgotten”).
- Restrict or object to processing.
- Data portability (transfer of your data to another provider).
- Withdraw consent at any time (for marketing).
- Lodge a complaint with the UK ICO (www.ico.org.uk).
To exercise your rights, contact us at oliver@salesvelocity.co.uk.
9. Security
We use appropriate technical and organisational measures to protect your data, including encryption, access controls, and regular monitoring. However, no system is 100% secure, and we cannot guarantee absolute security.
10. Cookies
What Are Cookies?
Cookies are small text files stored on your device when you visit our website. They help us improve your experience and understand site usage.
Cookie Consent via CookieYes
We use CookieYes as our cookie consent management platform. When you first visit our site, CookieYes displays a banner that lets you choose which categories of cookies you want to allow. You can change or withdraw your consent at any time via the Cookie Settings link in the footer of our site.
Types of Cookies We Use:
- Strictly Necessary Cookies: Required for the website to function (cannot be disabled).
- Performance Cookies: Collect anonymous data on how visitors use the site.
- Functionality Cookies: Remember your preferences and settings.
- Targeting/Advertising Cookies: Track browsing habits to deliver relevant ads (if enabled).
Cookie Table (Examples)
| Cookie Type | Example | Purpose | Expiry |
|---|---|---|---|
| Necessary | wp-settings |
Save user settings in WordPress | 1 year |
| Analytics | _ga, _gid (Google) |
Track site usage and performance | 1–24 months |
| Functional | cookieyes-consent |
Records your cookie preferences | 1 year |
| Security | __cfduid (Cloudflare) |
Improves site security & performance | 30 days |
Managing Cookies
You can manage your preferences at any time via the CookieYes banner or by visiting Cookie Settings on our site. You can also control cookies directly through your browser settings. Note that blocking some cookies may affect how the site functions.
11. Third-Party Tools
We may use trusted third-party services (e.g. Google Analytics, LinkedIn, HubSpot, Mailchimp) which may place cookies or collect data. Each provider’s use of your data is governed by their own privacy policy.
12. Updates to This Policy
We may update this Privacy & Cookie Policy from time to time. The latest version will always be available on our website with a revised “Last Updated” date.
13. Contact Us
For questions or to exercise your rights:
Email: oliver@salesvelocity.co.uk
Address: North Lodge, Chiswick House, Burlington Lane, Chiswick, London, England, W4 2RP
